After a long, long wait, Apple is changing how Windows users enjoy its services by launching three new apps: Apple TV, Apple Music, and Apple Devices. The company is aiming towards reducing Windows users’ need for iTunes, offering a more direct and streamlined way to access Apple’s entertainment and device management features.

Apple worked closely with Microsoft to ensure the quality of these apps

After a period of testing and feedback, these apps are no longer just a preview. Apple worked closely with Microsoft to ensure these apps were ready for the public – a joint effort to improve the user experience across different platforms.

Apple

For those who love watching TV shows and movies or listening to music, the Apple TV and Apple Music apps open up a world of content. Windows users can now easily watch their favorite shows or listen to music from their iTunes library or through Apple’s subscription services. The Apple Devices app makes managing iPhones and iPads from a Windows PC easier, offering options to back up, restore, and sync content.

Alongside these new apps, Apple has updated the iCloud for Windows app, making it work better with Windows systems. This is part of a larger effort to ensure Windows users can enjoy a seamless experience with their services. Microsoft has also embraced this collaboration, integrating iCloud Photos into Windows 11‘s Photos app.

These apps are available for PCs running Windows 10 or Windows 11, but they’re currently not out for ARM64-based devices. However, the release does make it clear that the trillion-dollar tech giant is trying its best to cater to a broader audience, ensuring that even those on Windows can easily access and enjoy Apple’s services without relying on iTunes.

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