According to a reliable source speaking to MacRumors, Apple is expected to launch several new products this week.

Apple products launch week

Apple typically announces product launches through press releases on its website. So, if the rumor is accurate, Apple will likely make an announcement soon. While specific details are still unknown, there’s speculation about new iPads, Mac computers, and redesigned accessories.

Mark Gurman from Bloomberg, known for industry insights, also mentioned that Apple plans to launch new iPad Pro, iPad Air, and MacBook Air models, along with new Magic Keyboard and Apple Pencil accessories. 

However, he suggests that Apple will likely forgo a traditional launch event. Instead, the company may opt for online announcements on its website, paired with videos and marketing campaigns at some point in March or April.

Among the rumored updates are two new iPad Pro models with M3 chips, cutting-edge OLED displays, a slimmer design, and possibly MagSafe wireless charging support. 

Additionally, sources suggest an update to the iPad Air line with M2 chip and possibly a new, larger 12.9-inch option.

Accessories are also expected in this update cycle, including a redesigned Magic Keyboard for the iPad Pro with a larger trackpad and a fresh look. An update to the Apple Pencil might be unveiled as well.  

Furthermore, new 13-inch and 15-inch MacBook Air models are likely, equipped with M3 chips, and upgraded with Wi-Fi 6E and Bluetooth 5.3 connectivity.

While not confirmed, there’s speculation about a new color option for the iPhone 15 and iPhone 15 Plus, along with the usual seasonal changes in iPhone cases and Apple Watch bands. 

There are also whispers about a new Apple TV and a HomePod featuring a screen arriving in early 2024. However, it remains uncertain if these products are ready for launch. 

We’ll keep you posted on any updates regarding Apple’s new releases.

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