Excitement is reaching an all-time high as Xiaomi SU7‘s launch date draws closer. After all, it is the company’s first electric car, and in a market saturating as rapidly as this, the launch will definitely be something to look out for. To celebrate this milestone, Xiaomi CEO Lei Jun recently unveiled a portion of the company’s massive EV factory on Weibo, offering a glimpse into the production hub for the SU7.

The highly anticipated EV is not even 10 days away from its launch day

Consumers eager to get a closer look at the SU7 won’t have to wait long. Starting March 25th, select stores across 29 cities in China will be showcasing the car’s exterior. This allows potential buyers to experience the SU7’s design and size firsthand before the official launch. However, test drives won’t be available until March 28th, coinciding with the car’s unveiling.

Xiaomi Factory

While Xiaomi is choosing to stay hushed about official pricing, local media reports have offered some educated guesses in the past. Estimates suggest a starting price range between 250,000 RMB and 370,000 RMB (approximately $35,000 – $51,400 USD). This positions the SU7 competitively against Tesla’s popular Model 3, with the added benefit of a larger size for the Xiaomi car. Reports also hint at a potential top-tier “SU7 Max” variant priced above the roughly 300,000 RMB benchmark of the Huawei-backed Aito M5 SUV.

With a potential starting price close to Tesla’s Model 3, the SU7 could become a serious contender in the Chinese electric car market. The larger size of the SU7 might attract buyers seeking more space, but official pricing and detailed specifications will be crucial factors to watch. Xiaomi’s established brand recognition and technological prowess could also play a significant role in its success.

In the end, one thing’s for sure – the competition in the Chinese EV market is about to get even more interesting.

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