Apple is set to release a new version of its popular AirTag item tracker sometime in 2025. Codenamed B589, this update to the 2021 device is currently undergoing testing with manufacturing partners in Asia according to Bloomberg’s Mark Gurman.
The new AirTag is expected to have a more powerful chip for better location tracking
Specific details about the new AirTag are not available, but Gurman anticipates a more powerful chip for improved location tracking. This aligns with analyst Ming-Chi Kuo’s prediction from October 2023, who also suggested a 2025 release and potential compatibility with Apple’s upcoming Vision Pro technology.

While official features remain under wraps, Gurman has expressed his desire for a louder speaker, longer battery life, and a wallet-friendly version of the AirTag. It’s worth noting that third-party companies already offer wallet-compatible trackers that work with Apple’s Find My network.
Apple has been at the forefront of implementing anti-stalking features in item trackers, and they’ve consistently improved these safeguards over time. This focus on user safety has prompted other manufacturers to adopt similar measures in an effort to prevent misuse of tracking devices.
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