Apple has launched the iPhone 7 and iPhone7 Plus in a color variant of red. An estimated number of 73,410 iPhone 7 and 7 Plus units are expected to be available in China. The (RED) iPhones will be available for purchase from March 24 in China. JD.com, an online retailer from China has received more than 3,55,000 registrations for the red colored iPhones.
Even though over 3,55,000 people have registered on JD.com for the (RED) iPhones, it is unlikely that all of them will purchase the red iPhone 7 and 7 Plus. Since these are not pre-orders, registering for it does not charge any money and no units are reserved.
These special edition iPhone 7 and iPhone 7 Plus have the same specs as the original iPhone 7 models that were introduced in September last year. However, a diehard iPhone fan may not want to miss the opportunity of purchasing a special edition of iPhone 7 in red.
Apple has launched the red colored iPhone 7 and iPhone 7 Plus in collaboration with a non-profit organization called Product (RED) that creates awareness and gathers funds for eradicating HIV/AIDS in Africa. In the past, Apple has worked with Product (RED) to release (RED) variants of accessories like iPhone cases, Apple Watch sports bands, and more. It has also released (RED) options for iPod Shuffle, iPod Nano and iPod Touch.
The (RED) iPhone 7 with 128 GB is priced at $749 and the iPhone 7 Plus with 128 GB storage is available for $869. in the U.S., Apple has confirmed that every customer who purchases (RED) iPhone 7 and 7 Plus phones will be provided with free Personal Setup in-store or online. Every purchase of (RED) products from Apple contributes directly to global fund to eliminate AIDS. So far, Apple has raised more than $130 million by selling its (RED) products.