Just like full screen design, adding Artificial Intelligence (AI) capabilities is the latest trend in the smartphone industry this year. Huawei’s recently released Mate 10 and Mate 10 Pro flagship phones feature a dedicated Neural Processing Unit (NPU) along with the Kirin 970 SoC. During the Bixby Voice launch event that was held in China yesterday, Samsung announced that the Galaxy S9 UX has been rebranded as Galaxy Ai UX. This is a clear indication from the South Korean tech giant that the Galaxy S9 will arrive with AI features.

In the previous month, a South Korean publication had revealed that Samsung has invested a huge sum on a Chinese startup named DeePhi Tech which specializes in deep learning. And, it has invested $30 million on Graphcore, a AI company based in the U.K. These investments also suggest that AI will be one of the upcoming features of the Samsung Galaxy S9 and Galaxy S9+.

The inclusion of the dedicated chip for AI will allow the main processor to handle all the other tasks apart from AI which will ultimately help in improving the performance of the device. Rumors have revealed that Samsung may include a neural engine chip for speech recognition and neural language processing. It is also speculated to enhance facial recognition feature on the Galaxy S9.

Read More: Samsung Galaxy S9 Likely to Launch Ahead of MWC 2018 with Anti-Glare Camera, Wireless AKG Earbuds

According to one of the recent tweets from Evan Blass, the Galaxy S9 and S9+ are respectively codenamed as Star 1 and Star 2. These smartphones that belong to the Project Star codename have respective model numbers of SM-G960 and SM-G965.

The tipster claims that the 2018 will be a “tock” year to the “tick” year for 2017’s Galaxy S8 and S8+ phones. It suggests that “tick” could be hinting to the minor upgrade with design changes that came on Galaxy S8 duo. And “tock” could be indicating significant hardware upgrade arriving on Galaxy S9 duo. Hence, it seems that the Galaxy S9 and Galaxy S9+ may look like quite similar to their predecessors, but may feature improved hardware. The tipster has also claimed that he will be soon spilling more information the Galaxy S9 and S9+ phones.

(source 1, 2)