Apple is apparently planning on forming a new partnership with LG. This cooperation would have the former sell its products from the latter’s physical retail stores in South Korea.
According to a BusinessKorea report (Via MacRumors), the Cupertino based giant seeks to sell its iPhones, iPads, smartwatches, and more from the South Korean electronics maker’s stores in its home country. This would have it sell products from more than 400 retail “LG Best Shops” in the country. Notably, this news arrives after LG recently announced that it is shutting its smartphone business. In other words, Apple might be aiming to fill up the retail space that was previously used by LG to market its handsets.
This would mean that the iPhone maker could expand its presence in the region, considering its retail business is smaller than LG in comparison. Reportedly, the two companies are discussing the establishment of a separate corner for Apple within its stores. This corner would also be run by the company’s own employees or have LG Best Shop employees sell Apple products after LG Electronics acquires the right to sell its gadgets.
The report further added that both brands are currently at a disagreement over the sale of Mac computers. This disagreement is due to LG’s plans of selling its own “Gram” laptops, so selling Mac computers in its stores would put LG at a clear disadvantage. Thus, it is more likely that both firms agree on only selling iPhones, iPads, and its wearables. An LG spokesperson also told Business Korea that “nothing has been decided yet” and that the company is “exploring all possibilities.”
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