We reported yesterday that the iPhone 13 series will be announced on September 14 at a global event that will be live-streamed. Apple has now revealed the date the new phones will launch in China.
The iPhone 13 series will be unveiled in China on Wednesday, September 15, a day after the global launch. The event will also be live-streamed on Apple.com.
Apple is currently the fifth biggest manufacturer in China, however, its market share should increase once the new iPhone 13 series goes on sale. Sales of the new phones should also see it retain its lead of the premium smartphone category which sits at 66% according to a Counterpoint report for the month of July.
Ahead of the release of the new iPhones, Apple already slashed the price of the iPhone 12 in China. The 128GB version received a price cut of ¥2000 (~$310) last week. We expect Apple will announce new prices for its older phones at the event next week.
Other than the iPhone 13 series, Apple will also announce the Apple Watch Series 7, new iPads, and the AirPods 3. There are also reports that new MacBooks will be unveiled at the event.
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