Samsung is aiming to sustain its position at the summit of the foldable smartphone segment. The South Korean tech giant is developing cheaper alternatives to the Galaxy Z Fold/ Flip models. The Galaxy A Fold and Galaxy A Flip model are reportedly under development.
Samsung currently accounts for about 80% of the foldable smartphones market but could be facing a stiff challenge from its competitors. There are rumors that Apple could be developing a foldable device, coupled with a raft of cheaper foldables already on the market. The Galaxy A Fold and Flip models will help sustain, and possibly expand Samsung’s stranglehold on the market.
Apart from the Galaxy Z Flip3 and Z Fold3 foldable phones, Samsung also has the OG Fold model, but these smartphones do not come cheap. The OG Fold from 2019 is selling at $1,800 while the Z Flip3 retails at around $1,000. There had been feelers that Samsung could release a less-expensive version of the Z Fold3 when it was released. Up till now, however, Samsung has not unveiled a cheaper foldable. But it would seem that the likelihood is quite high that indeed a foldable could be in the works.
A tipster has hinted that the affordable Galaxy A lineup will include foldable models. This is further corroborated by news from a Korean news outlet ET News. The ET News article stated that Samsung is working on a foldable smartphone priced around 1 million won ($767).
Samsung will likely provide less powerful components like chipsets and cameras to achieve a cheaper device. Samsung will also exclude premium features from the Galaxy A Fold/ Flip models with only core foldable functionalities present. A 2024 release is projected for the release of the Galaxy A Fold and Flip models. Samsung remains mum at this time on its foldable plans.
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