Apple has apparently overestimated the demand for its M2 Pro and M2 Max series of chipsets for its 2022 MacBook Pro laptops and is now slashing orders for the new processors. The orders have been cut down by around 30 percent.
The news arrives from known analyst Ming-Chi Kuo who stated that the Cupertino based giant has misjudged the demand for its 14 inch and 16 inch MacBook Pro models for this year. The analyst added that the brand has sent notes to its suppliers that to cut orders up to 30 percent. This is a sizeable fall in production orders even before the release of the 2022 MacBook Pros. Kuo added that the iPhone maker is seeing a fall in demand following the boost in demand caused by work from home.
In a note to clients Kuo said that “Apple cuts shipment forecasts for new 14″ & 16″ MacBook Pro by 20 to 30% before mass production, and it’s a structural risk to the high end ABF & Mini LED sectors. The only major upgrade for the new 14″ and 16″ MacBook Pros is the new processor, and limited new selling points may also be the reason for the lower than expected demand.”
In simpler terms, it appears that the actual demand for the MacBook has been lower than expected recently, and it is not just limited to the higher end MacBook Pro models. As of right now, the company is expected to announced the 14 inch and 16 inch MacBook Pro 2022 models sometime next month in October. Although, the exact release date is still unknown at the moment.
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